Optimizing the flow of traffic and providing security for tenants and visitors are two critical elements for consideration in the design process. While some buildings have only a doorman as the sole point of security, other buildings will require an extensive technology-driven approach. Great lobby design also succeeds in providing ease of access and egress, clarity in finding direction, sufficient lighting, convenient access and storage for delivery services, efficient elevator usage and low maintenance costs.

Lobbies are very site specific and sophisticated, modern elements must be designed in harmony with the existing current architecture of the building. Setting the tone for the rest of the building, a lobby should be both functional and beautiful, improving the lives of its tenants and increasing the market value of the building.